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The much-talked-about new show from French organiser
Eurovet, Hong Kong Mode Lingerie, took place at
the HKCEC on 3 and 4 April. The event attracted
a total of 140 exhibitors, who were exhibiting
brand-name beachwear and lingerie in the Private
Lingerie section and specialised fabrics and materials
for these kinds of garments in the Interfiliere
Asia section. Featuring a stunning fashion show
on its first day, HK Mode Lingerie also hosted
a popular trends forum in which new directions
in style and fashion were introduced. The show
brought in a total of 3,500 visitors, who came
not only from the Asia Pacific region but from
as far afield as Europe to enjoy the heady atmosphere
and the excellent assortment of brand-names and
high-tech fabrics on show. Given the enthusiastic
response to the show and the clear and growing
demand across the region for lingerie and beachwear
fashion, the organiser has announced plans to
bring the event back to the HKCEC in 2008.
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