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Experience
Counts
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Newly-promoted
Director of Business Development
Monica Lee-Müller |
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| New
Marketing and Sales Manager Veronica To |
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As reported
in our cover story this month, personnel changes have taken
place within the HKCEC's marketing and sales department which
recognise the industry experience and extensive contribution
of two of our senior executives.
Longstanding
HKCEC executive Monica Lee-Müller, who first arrived
some ten years ago and is now a seasoned industry insider,
takes on challenges as the Director of Business Development,
a role which will see her formulating and implementing new
development plans to strategically maximise return and improve
venue utilisation at the Centre. Meanwhile another HKCEC veteran,
Ms Lee-Müller's former deputy Veronica To, has stepped
up to take over the Marketing and Sales Manager position and
maintain the department's momentum. Her special emphasis will
be on creating, developing and implementing new marketing
plans and strategies, and on maintaining the Centre's reputation
for streamlined, efficient event scheduling.
Managing
Director of the HKCEC Cliff Wallace commented with enthusiasm
on the appointments. "Monica and Veronica's performance
over the past ten or so years has been outstanding,"
he said. "I am confident that, with their leadership
skills and extensive experience in the exhibition and convention
sector, they are the best people to develop the HKCEC's financial
performance and enhance its business opportunities in a more
proactive and creative fashion."
Despite
the promotions, some things will not change. Under Monica
and Veronica, the marketing and sales team will continue living
up to its reputation for efficiency and effectiveness in understanding
our clients' needs.
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